We build the revenue funnel your Marketing and Sales teams have been missing.

Explore Solutions

What We Do

Our Solutions

Most B2B companies do not have a broken Marketing team or a broken Sales team. They have a broken bridge between the two. Random acts of marketing fill the void disconnected campaigns, one-off outbound, ads with no architecture underneath. Pipeline stays unpredictable. Targets keep slipping. Both teams keep blaming each other.

Most B2B companies do not have a broken Marketing team or a broken Sales team. They have a broken bridge between the two. Random acts of marketing fill the void disconnected campaigns, one-off outbound, ads with no architecture underneath. Pipeline stays unpredictable. Targets keep slipping. Both teams keep blaming each other.

Most B2B companies do not have a broken Marketing team or a broken Sales team. They have a broken bridge between the two. Random acts of marketing fill the void disconnected campaigns, one-off outbound, ads with no architecture underneath. Pipeline stays unpredictable. Targets keep slipping. Both teams keep blaming each other.

Revenue Funnel Foundation

Phase 1 — The architecture your demand programs run on. We build the shared architecture your Marketing and Sales programs run on. This is where every engagement starts.

Revenue Funnel Foundation

Phase 1 — The architecture your demand programs run on. We build the shared architecture your Marketing and Sales programs run on. This is where every engagement starts.

Demand Activation

Phase 2 — Demand programs built around your buying committee. With the foundation in place, we run demand programs against it. Structured around your buyers — not around our services.

Demand Activation

Phase 2 — Demand programs built around your buying committee. With the foundation in place, we run demand programs against it. Structured around your buyers — not around our services.

Ongoing Demand

Long term — the engine keeps running. We operate as your demand function. The longer we run, the more predictable your pipeline becomes.

Ongoing Demand

Long term — the engine keeps running. We operate as your demand function. The longer we run, the more predictable your pipeline becomes.

Our Process

Every engagement starts
with one honest conversation.

Every engagement starts
with one honest conversation.

Every engagement starts
with one honest conversation.

At PlusFigaro, every client engagement follows a battle-tested GTM path—from strategic clarity to full-funnel execution and scale. Whether you start with a sprint or a retainer, our process ensures alignment, traction, and long-term growth.

01

Discovery Call

We assess your goals, funnel stage, team structure, and GTM gaps to see if there’s a fit.

02

Onboarding

We align on your ICP, audit your funnel, set up infrastructure, and build the GTM game plan.

03

Deep Dive

We enrich your TAM, validate pain points, and A/B test messaging that speaks to real buyers.

04

Pilot Campaign

We launch your first outbound or ABM campaign, monitor results, and adapt quickly.

How We Add Value

How We Add Value

How We Add Value

Our team of experts works closely with clients to understand their goals and challenges, and delivers customized solutions that drive value and efficiency.

Our team of experts works closely with clients to understand their goals and challenges, and delivers customized solutions that drive value and efficiency.

Achitecture First

We do not run programs before we understand your buying committee. The structure comes before the demand.

Outside-in Programs

Every program is built around how your buyers buy. Not around your product, your calendar, or last quarter's campaign plan.

Clear Scope

We own demand generation through to qualified opportunity. We hand off to Sales and stop there. No ambiguity. No overlap.

Start Today

If your pipeline is unpredictable and your teams are misaligned, the conversation starts here.

Start Today

If your pipeline is unpredictable and your teams are misaligned, the conversation starts here.

Start Today

If your pipeline is unpredictable and your teams are misaligned, the conversation starts here.